Our Story
At Enchanted Alchemy, we're more than just a perfume brand; we’re a community of individuals who believe that scent is deeply personal, almost magical. My name is Zahraa, and I’m the founder and perfumer behind every bottle you hold in your hands. I wanted to create perfumes that weren’t just worn but experienced—scents that leave a lasting impression on both the wearer and those around them.
Before launching Enchanted Alchemy, I often found myself frustrated with the uniformity in perfumes available. I found myself disappointed by the perfumes I encountered. They either felt overwhelming—too strong and dizzying—or they disappeared far too quickly, leaving me wanting more. It made me wonder: how did something as ancient and cherished as perfume, which has been around for thousands of years, lose its magic?
Perfume has always been a way to express identity, emotion, and connection. Even in ancient cultures like my own heritage in Mesopotamia, the Babylonians perfected the art of scent-making to create fragrances that were more than just pleasant smells—they were symbols of status, ritual, and emotion. This inspired me to bring back that sense of meaning and intention into modern perfumes, but with a fresh, contemporary approach.
With pride in my heritage, I set out to reincarnate the essence of ancient perfumery—bringing back the craftsmanship, the care, and the intentionality. At Enchanted Alchemy, we handcraft each perfume with meticulous attention to detail, using only the finest oils and the most eco-friendly packaging. Every bottle contains a story, one of resilience, passion, and the pursuit of excellence.
Our perfumes are all made at an Eau de Parfum concentration, which means they last longer than traditional scents, with a depth and projection that evolves beautifully on your skin throughout the day. We believe in making scents that stay with you—reminding you of precious moments, people, or even parts of yourself that are too easily forgotten.
We may not have decades of industry experience, but our commitment to the craft is unwavering. Every scent we create is a labor of love, inspired by the notion that fragrance can elevate your experience of the world around you. Each note is carefully selected to evoke emotion, nostalgia, or simply to help you express who you are without words.
Here at Enchanted Alchemy, we see our customers as family. When you choose one of our signature unisex perfumes, you’re not just buying a product—you’re becoming part of a community that values uniqueness, mindfulness, and the beauty of the little details. Every bottle is handmade with care, from the nontoxic, eco-friendly ingredients to the minimalistic, refillable packaging that reflects our dedication to sustainability.
At Enchanted Alchemy, we believe that scent is an extension of the soul, and we can’t wait to help you find the one that tells your story.
how do you like to be remembered?